Case study
Case study
Case study
Case study
Patient Advocacy Digital Opinion Leader Engagement for Trial Awareness in Rare Oncology
Patient Advocacy Digital Opinion Leader Engagement for Trial Awareness in Rare Oncology
Patient Advocacy Digital Opinion Leader Engagement for Trial Awareness in Rare Oncology
Patient Advocacy Digital Opinion Leader Engagement for Trial Awareness in Rare Oncology
Adnexi can find, engage, and enroll patient advocacy groups for trial awareness efforts
Adnexi can find, engage, and enroll patient advocacy groups for trial awareness efforts
Adnexi can find, engage, and enroll patient advocacy groups for trial awareness efforts
Adnexi can find, engage, and enroll patient advocacy groups for trial awareness efforts
Situation
A biopharmaceutical company conducting a clinical trial in a rare oncologic mutation hired Adnexi to increase awareness of the clinical trial via Patient Advocacy groups in cancer
Situation
A biopharmaceutical company conducting a clinical trial in a rare oncologic mutation hired Adnexi to increase awareness of the clinical trial via Patient Advocacy groups in cancer
Situation
A biopharmaceutical company conducting a clinical trial in a rare oncologic mutation hired Adnexi to increase awareness of the clinical trial via Patient Advocacy groups in cancer
Situation
A biopharmaceutical company conducting a clinical trial in a rare oncologic mutation hired Adnexi to increase awareness of the clinical trial via Patient Advocacy groups in cancer
Adnexi Approach
Identify and profile Digital Opinion Leaders PAGs
Engage in clinical trial awareness by providing IRB-approved materials with tracking codes
Adnexi identified, profiled and tracked Digital Opinion Leaders posting relevant content
Adnexi engaged selected DOLs to increase awareness
Adnexi provided already existing IRB-approved materials
Adnexi measured impact of DOLs
Adnexi Approach
Identify and profile Digital Opinion Leaders PAGs
Engage in clinical trial awareness by providing IRB-approved materials with tracking codes
Adnexi identified, profiled and tracked Digital Opinion Leaders posting relevant content
Adnexi engaged selected DOLs to increase awareness
Adnexi provided already existing IRB-approved materials
Adnexi measured impact of DOLs
Adnexi Approach
Identify and profile Digital Opinion Leaders PAGs
Engage in clinical trial awareness by providing IRB-approved materials with tracking codes
Adnexi identified, profiled and tracked Digital Opinion Leaders posting relevant content
Adnexi engaged selected DOLs to increase awareness
Adnexi provided already existing IRB-approved materials
Adnexi measured impact of DOLs
Adnexi Approach
Identify and profile Digital Opinion Leaders PAGs
Engage in clinical trial awareness by providing IRB-approved materials with tracking codes
Adnexi identified, profiled and tracked Digital Opinion Leaders posting relevant content
Adnexi engaged selected DOLs to increase awareness
Adnexi provided already existing IRB-approved materials
Adnexi measured impact of DOLs
Results
17 Influential and credible PAG DOLs engaged in trial awareness effort
144 Discussion Guides downloaded by potential subjects to discuss with doctor
95 Pre-Screeners complete in 7 months
14 Subjects enrolled (18% of the trial)
Results
17 Influential and credible PAG DOLs engaged in trial awareness effort
144 Discussion Guides downloaded by potential subjects to discuss with doctor
95 Pre-Screeners complete in 7 months
14 Subjects enrolled (18% of the trial)
Results
17 Influential and credible PAG DOLs engaged in trial awareness effort
144 Discussion Guides downloaded by potential subjects to discuss with doctor
95 Pre-Screeners complete in 7 months
14 Subjects enrolled (18% of the trial)
Results
17 Influential and credible PAG DOLs engaged in trial awareness effort
144 Discussion Guides downloaded by potential subjects to discuss with doctor
95 Pre-Screeners complete in 7 months
14 Subjects enrolled (18% of the trial)
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