Case study
Case study
Case study
Case study
Discovery of Digital Opinion Leaders in Osteoporosis
Discovery of Digital Opinion Leaders in Osteoporosis
Discovery of Digital Opinion Leaders in Osteoporosis
Discovery of Digital Opinion Leaders in Osteoporosis
The Adnexi platform finds, profiles and tracks digital opinion leaders accross media channels
The Adnexi platform finds, profiles and tracks digital opinion leaders accross media channels
The Adnexi platform finds, profiles and tracks digital opinion leaders accross media channels
The Adnexi platform finds, profiles and tracks digital opinion leaders accross media channels
Situation
An agency working in Osteoporosis engaged Adnexi to discover, profile and track digital opinion leaders in Osteoporosis. These DOLs would be contacted to be engaged in brand launch strategies.
Situation
An agency working in Osteoporosis engaged Adnexi to discover, profile and track digital opinion leaders in Osteoporosis. These DOLs would be contacted to be engaged in brand launch strategies.
Situation
An agency working in Osteoporosis engaged Adnexi to discover, profile and track digital opinion leaders in Osteoporosis. These DOLs would be contacted to be engaged in brand launch strategies.
Situation
An agency working in Osteoporosis engaged Adnexi to discover, profile and track digital opinion leaders in Osteoporosis. These DOLs would be contacted to be engaged in brand launch strategies.
Adnexi Approach
We deployed the Adnexi platform to perform a search for digital opinion leaders. We searched for DOLs that met the established criteria set with the company regarding:
Type: HCP and/or patient
Geography
Posting Language
Recency of Activity
Post frequency
Channels
Adnexi Approach
We deployed the Adnexi platform to perform a search for digital opinion leaders. We searched for DOLs that met the established criteria set with the company regarding:
Type: HCP and/or patient
Geography
Posting Language
Recency of Activity
Post frequency
Channels
Adnexi Approach
We deployed the Adnexi platform to perform a search for digital opinion leaders. We searched for DOLs that met the established criteria set with the company regarding:
Type: HCP and/or patient
Geography
Posting Language
Recency of Activity
Post frequency
Channels
Adnexi Approach
We deployed the Adnexi platform to perform a search for digital opinion leaders. We searched for DOLs that met the established criteria set with the company regarding:
Type: HCP and/or patient
Geography
Posting Language
Recency of Activity
Post frequency
Channels
Results
Discovered 40 vibrant digital opinion leaders sharing digital content in the last year on osteoporosis
Profiled each digital opinion leader to include full information about their activities
Tracked the social feeds of each DOL in the platform
Results
Discovered 40 vibrant digital opinion leaders sharing digital content in the last year on osteoporosis
Profiled each digital opinion leader to include full information about their activities
Tracked the social feeds of each DOL in the platform
Results
Discovered 40 vibrant digital opinion leaders sharing digital content in the last year on osteoporosis
Profiled each digital opinion leader to include full information about their activities
Tracked the social feeds of each DOL in the platform
Results
Discovered 40 vibrant digital opinion leaders sharing digital content in the last year on osteoporosis
Profiled each digital opinion leader to include full information about their activities
Tracked the social feeds of each DOL in the platform
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